School of Business
School of Business

Business Administration - Marketing Management Option and Project Management Option (Residence Bachelor's Program): Bachelor of Science Degree
Indianapolis, IN Campus

Learn more about: Also available at
this campus:

School of Business

Breckinridge School of Nursing and Health Sciences

Find out what ITT Tech can offer you!

Apply Now

Objectives

The Business Administration program offers a foundation to develop business knowledge and skills. It combines the study of fundamentals of marketing, finance, communication and strategic management while emphasizing the impact of the dynamic, global information age on business. The program includes principles of professional business communication and methods and techniques used in the information age, while also offering instruction on teamwork, technology, problem solving, leadership, multi-cultural management issues and general education, including the humanities, composition, mathematics, the sciences and the social sciences.

The Marketing Management option of the Business Administration program combines the study of fundamentals of marketing, finance, communication and strategic management. This option includes three major focuses. The business focus provides and introduction to functional areas of business. The marketing focus offers marketing principles and practices with emphasis on consumer behavior. The communication focus offers a foundation in professional communication, including principles of professional business communication and methods and techniques used in the information age.

The Project Management option of the Business Administration program combines the study of business fundamentals in finance, communication and strategic management with project management skills. Core competencies include tools and techniques used in project management for planning, scheduling and creating strategies to identify risks and quantify their impact. Other areas of study include the project planning process, including the project life cycle, requirements and scope and quality assurance plans. The Project Management option offers graduates an opportunity to develop knowledge and skills that can help them begin careers in a variety of entry-level business and project management positions.

Career Opportunities

Business administration skills are important in every organization, from government to the private sector and from small local companies to multi-national companies. This program offers graduates the opportunity to develop knowledge and skills that can help them begin careers in a variety of entry-level business and related positions.

Admission Requirements

Refer to the Admission section of this catalog for information relating to Admission Requirements and Procedures for this program.

School Equipment

Students will have the opportunity to use the following school equipment as required throughout the program: computer systems, network hubs, patch panels, printers and other common computer peripherals. Refer to Student Equipment in the Online Course Information section of this catalog for information relating the student equipment requirements for the distance education courses that are taught online over the Internet.

Class Size

Classes generally range in size from 20 to 40 students. Depending on the course subject matter, certain classes may contain a greater or lesser number of students.

Program Outline

This program of study offers two options of coursework for a student to pursue. All of the courses (as such courses may be revised or modified from time to time by the school in its discretion) in one of the following options must be successfully completed.

To view a list of the course descriptions, please click here.

Marketing Management

Course Number Course Credit Hours  
General Education Courses*
Unspecified General Education courses+ 48
GE273 Microeconomics+ 4
GE274 Macroeconomics+ 4
Subtotal 56
Core Courses
BU111 Accounting I+ 4
BU112 Accounting II+ 4
BU121 Introduction to Business In a Global Society+ 4
BU131 Business and Information Systems+ 4
BU151 Principles of Supervision+ 4
BU213 Financial Accounting: Reporting and Analysis+ 4
BU214 Fundamentals of Tax Preparation+ 4
BU222 Business Law and Regulation+ 4
BU241 Principles of Marketing+ 4
BU242 Consumer Behavior+ 4
BU271 Principles of Professional Communication+ 4
BU272 Professional Presentation+ 4
BU315 Cost Accounting and Budgeting I+ 4
BU323 Money and Banking+ 4
BU343 Marketing Research+ 4
BU344 Marketing and the Internet+ 4
BU352 Principles of Management+ 4
BU353 Human Resource Management+ 4
BU362 Financial Capital and Markets+ 4
BU425 Global Issues in Business and Economics+ 4
BU445 Integrated Marketing Communication+ 4
BU454 Small Business and Franchise Management+ 4
BU455 Business Policy and Strategy+ 4
BU459 Strategic Management Project+ 4
BU473 Management of Corporate and Virtual Teams+ 4
EC311 Introduction to Project Management+ 4
PM332 Project Management Techniques+ 4
Subtotal 108
Technical Basic Courses
TB133 Strategies for the Technical Professional+ 4
TB150 Computing and Productivity Software+ 4
TB184 Problem Solving+ 4
TB332 Professional Procedures and Portfolio Development+ 4
Subtotal 16
Minimum required credit hours for the Baccalaureate Degree (Grand total) 180

+In this program, this(these) course(s) may be taught either completely in residence at the school, completely online over the Internet as a distance education course or partially in residence and partially online, as determined by the school from time to time in its discretion. Refer to the Online Course Information section of this catalog for additional information relating to the courses that the school decides to teach all or partially online over the Internet. In order to help students become familiar with fundamentals of taking courses online over the Internet, the school may determine that a portion of the first online course that a student takes in this program must be taken online at the school in a supervised setting.

*General Education courses include courses in the humanities, composition, mathematics, the sciences and the social sciences. The Unspecified General Education courses must include at least one course in each of the following categories: the humanities, composition, mathematics and the social sciences. Refer to the Course Descriptions section of this catalog for the general education category pertaining to each general education course.

NOTE: The course descriptions for the courses in this program are in the Course Descriptions section of this catalog. The school may, at any time in its discretion, vary the offering and/or sequence of courses in this program, revise the curriculum content of the program or any course in the program and change the number of credit hours in the program or in any program course.

To view a list of the course descriptions, please click here.

Project Management

Course Number Course Credit Hours  
General Education Courses*
Unspecified General Education courses+ 48
GE273 Microeconomics+ 4
GE274 Macroeconomics+ 4
Subtotal 56
Core Courses
BU111 Accounting I+ 4
BU112 Accounting II+ 4
BU121 Introduction to Business In a Global Society+ 4
BU131 Business and Information Systems + 4
BU151 Principles of Supervision+ 4
BU213 Financial Accounting: Reporting and Analysis+ 4
BU214 Fundamentals of Tax Preparation+ 4
BU222 Business Law and Regulation+ 4
BU241 Principles of Marketing+ 4
BU242 Consumer Behavior+ 4
BU271 Principles of Professional Communication+ 4
BU272 Professional Presentation+ 4
BU315 Cost Accounting and Budgeting I+ 4
BU323 Money and Banking+ 4
BU352 Principles of Management+ 4
BU362 Financial Capital and Markets+ 4
BU425 Global Issues in Business and Economics+ 4
BU455 Business Policy and Strategy+ 4
BU459 Strategic Management Project+ 4
BU473 Management of Corporate and Virtual Teams+ 4
EC311 Introduction to Project Management+ 4
EC313 Project Management Systems+ 4
EC314 Project Cost and Budget Management+ 4
EC324 Managing and Maintaining a Network+ 4
EC411 Project Human Resource Management+ 4
EC413 Management of Global Projects+ 4
PM332 Project Management Techniques+ 4
Subtotal 108
Technical Basic Courses
TB133 Strategies for the Technical Professional+ 4
TB150 Computing and Productivity Software+ 4
TB184 Problem Solving+ 4
TB332 Professional Procedures and Portfolio Development+ 4
Subtotal 16
Minimum required credit hours for the Baccalaureate Degree (Grand total) 180

+In this program, this(these) course(s) may be taught either completely in residence at the school, completely online over the Internet as a distance education course or partially in residence and partially online, as determined by the school from time to time in its discretion. Refer to the Online Course Information section of this catalog for additional information relating to the courses that the school decides to teach all or partially online over the Internet. In order to help students become familiar with fundamentals of taking courses online over the Internet, the school may determine that a portion of the first online course that a student takes in this program must be taken online at the school in a supervised setting.

*General Education courses include courses in the humanities, composition, mathematics, the sciences and the social sciences. The Unspecified General Education courses must include at least one course in each of the following categories: the humanities, composition, mathematics and the social sciences. Refer to the Course Descriptions section of this catalog for the general education category pertaining to each general education course.

NOTE: The course descriptions for the courses in this program are in the Course Descriptions section of this catalog. The school may, at any time in its discretion, vary the offering and/or sequence of courses in this program, revise the curriculum content of the program or any course in the program and change the number of credit hours in the program or in any program course.

ITT Tech's Tuition Rate Freeze


Meet a Graduate

Tiffany Edwards
Business Administration
Bachelor of Science

Graduated 2009
Fort Wayne, IN

Meet Tiffany


Program of Study Information Federal Disclosure

Financial Assistance Information
"The investment I made in my education was definitely worth it. I'm in a very successful position within my career, and I wouldn't be there without my education."
- Tiffany Edwards, 2009
What can ITT Tech offer you?
Find Out Today
Page ID